Invitation to a company party: Templates & text blocks for every occasion
Anna Fredholm
June 19, 2026
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4
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Last updated:
May 22, 2026
Personal event link for guests
The personal event link is a individual link assigned to each contact when they are created in the system. This link is used to authenticate and recognise the contact, especially in closed events where access is only possible through the personal event link.
Why do I need the personal event link in campaigns?
The personal event link enables sending personalised invitations to guests. When a guest uses their personal event link, the system recognises the contact and accesses their stored details. The registration form is pre-filled with this information, allowing the guest to make adjustments only if necessary. This automates the booking process, improves data quality, and provides a personalised experience.
If a contact has already registered for the event, the personal event link grants access to their existing booking. Participants can (if enabled) cancel their booking independently. The event link remains consistent throughout the event process, serving as an authentication method.
When contacts are created, the personal event link is automatically generated and provided in the contact’s preferred language to ensure smooth communication. The link is displayed in a dedicated column under contacts and can be viewed by clicking the three dots. Links can also be exported for sharing via other channels such as social media or newsletter tools.
Personal event link in all event communication
In campaigns, the personal event link can be embedded via an activated button and sent to contacts. This feature simplifies the registration process with a pre-filled form. If the guest is already registered, the link redirects them to their existing booking.
For virtual events, it is recommended to send the link shortly before the event as a reminder, allowing participants to join effortlessly.
When the personal event link is accessed for the first time, the contact’s status changes from "open" to "accessed." This change is recorded in the contact’s history, enabling event administrators to track guest activity.
